Privacy Policy

Valyou is intended for users who are 18 years of age or older. By creating an account, you confirm that you are at least 18 years old. We do not knowingly collect personal information from anyone under 18. If we become aware that a user is under 18, we will terminate their account and delete their data.

Certain features, including sports betting research, are restricted to users in jurisdictions where such content is legally permitted. We use your location to enforce these restrictions.

We collect the following types of information:

Information you provide directly:

• Name, email address, and phone number when you create an account
• Date of birth for age verification
• Location (city and state) for personalized recommendations
• Preferences you set during onboarding and in your profile (favorite teams, stocks, dietary preferences, lifestyle interests)
• Payment information when you purchase a subscription or add-on — processed securely by Stripe; Valyou does not store your full payment details

Information generated through your use of the Service:

• Conversations with Val, our AI concierge
• Bookings, reservations, and appointments made through Val
• Receipts you upload for reward verification
• Businesses you interact with, save, or visit
• Your real-time and historical location when you use location-based features

Information collected automatically:

• Device type, operating system, and app version
• Usage data including features accessed and actions taken
• IP address and general location derived from it

We use the information we collect to:

• Operate and deliver the Valyou Service, including Val's AI concierge features
• Personalize your experience based on your stated preferences and behavior
• Make bookings, reservations, and appointments on your behalf
• Process payments for subscriptions and add-ons
• Verify receipts and award rewards for qualifying purchases
• Send you push notifications, reminders, and updates relevant to your activity
• Enforce age restrictions and geographic content restrictions
• Improve and develop the Service
• Comply with legal obligations

We do not sell your personal information. We share your information only in the following circumstances:

Service providers: We share data with trusted third-party providers who help us deliver the Service. These include payment processors (Stripe), AI and voice services (Anthropic, VAPI), messaging and SMS delivery (Twilio), browser automation services (Steel), sports data providers (SportsGameOdds), financial data providers (Massive), news data providers (Mediastack), delivery dispatch services (Nash), and website analytics (Google Analytics — see "Cookies & Analytics" below). These providers are contractually required to use your data only for the purpose of providing services to Valyou and may not use it for any other purpose.

Participating businesses (opt-in only): If you choose to opt in during onboarding or in your profile settings, businesses you interact with through Valyou may receive your contact information (name, email, and/or phone number) to follow up with you regarding your visit, booking, or experience. This sharing occurs only for businesses at Valyou's Enterprise subscription tier. You may withdraw this opt-in at any time in your profile settings. This is a separate, user-controlled opt-in for business follow-up and is independent of our text-messaging (SMS) program: the mobile phone number and SMS consent you provide for text messaging are never shared with, sold to, or rented to third parties or affiliates for their marketing or promotional purposes.

Legal requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe in good faith that disclosure is necessary to protect the rights, safety, or property of Valyou, our users, or the public.

Business transfers: If Valyou is acquired by or merged with another company, your information may be transferred as part of that transaction. We will notify you before your information becomes subject to a different privacy policy.

If you add a mobile phone number and enable "Receive text messages" in your profile, we send you text messages such as account and security notifications, appointment and booking reminders, concierge notifications from Val, and service-related updates. Enabling text messages is optional and is not required to use the Service; you can turn it off at any time in your profile.

Message frequency varies based on your activity. Message and data rates may apply. You can opt out at any time by replying STOP to any message, and reply HELP for help.

No mobile information — including your phone number or your SMS opt-in/consent — will be shared with, sold to, or rented to third parties or affiliates for their own marketing or promotional purposes. Your phone number is shared only with our messaging provider, Twilio, solely to deliver the messages you have requested, and it may not be used by that provider for any other purpose.

Valyou uses your location to surface relevant business recommendations, enable check-ins, and enforce geographic content restrictions (such as sports betting research availability). We request location permission when you use location-based features. You may deny location permission at any time in your device settings, though some features will not be available without it. We do not track your location in the background when the app is not in use.

Our website uses cookies and similar technologies to keep you signed in, remember your preferences, and understand how the site is used. Cookies that are strictly necessary for the Service to function — such as your login session — cannot be disabled without breaking core features.

Google Analytics: We use Google Analytics 4 to measure website traffic and understand which pages and features people find useful. It collects:

• Pages you view on our website and the order you view them in
• How you arrived at the site (for example, a search engine or a link from another site)
• Device, browser, and operating system type
• An approximate location derived from your IP address (city-level, not precise)
• A randomly generated identifier stored in a cookie so repeat visits can be recognized
• For signed-in members, a pseudonymous account identifier so we can understand a member's journey across visits

We do not send your name, email address, phone number, payment details, or the contents of your conversations with Val to Google Analytics. The account identifier we send is a random internal ID that Google cannot use to identify you.

You can opt out of Google Analytics entirely by installing the Google Analytics Opt-out Browser Add-on, or by blocking analytics cookies in your browser settings. Opting out does not affect your ability to use the Service. Google's own handling of this data is described in Google's privacy policy for sites that use its services.

We do not use analytics or advertising cookies to build advertising profiles, and we do not run third-party ad networks on the Service.

We retain your personal information for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete your personal information within 30 days, except where we are required to retain it for legal or compliance purposes.

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Correct inaccurate information
• Request deletion of your information
• Withdraw consent for optional data uses (such as the business contact sharing opt-in)
• Lodge a complaint with a data protection authority

To exercise any of these rights, contact us at partners@morevalyou.com.

Valyou is not directed at children under 18. We do not knowingly collect personal information from anyone under 18. If you believe we have inadvertently collected information from a minor, please contact us immediately at partners@morevalyou.com and we will delete it promptly.

We take reasonable technical and organizational measures to protect your information from unauthorized access, loss, or misuse. Payment data is processed by Stripe and subject to their security standards. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy in the app and, where appropriate, by email. Your continued use of the Service after changes become effective constitutes your acceptance of the updated policy.

If you have any questions about this Privacy Policy or how we handle your information, contact us at:

• Email: partners@morevalyou.com
• Website: morevalyou.com
• Company: Valyou, LLC